We’ve all become very quickly accustom to a having everything at our finger tips at the click of a few buttons. The ability to be able to search, choose and book any kind of activity, event, and service online is a requirement for todays digital savvy consumers, so if you don’t have an online booking system, you are somewhat commercially disadvantaged. If this is you but you aren’t sure where to start, we’ve thrown together a few top tips for what to consider when choosing the right online booking system for you:
1. Decide on your crucial requirements
Write a list of must-haves and nice-to-haves features. This will help you focus on the critical needs in order to run your operation as effectively as possible.
Basic online booking software requirements:
· Payment options (Credit card, bank transfer, PayPal, cash)
· Real-time booking
Complex online booking software requirements:
· Business management functions
· Promo code management
· Resource management
2. Cost of an online booking system
Cost is hugely important and you need to ensure you factor in all fees that you might incur for the privilege and convenience. Instabook's pricing for example allows you the option to either pay a fee per transaction or monthly which allows you to work out the most cost-effective option depending on how many bookings you’re getting a month.
3. Ease of use
It goes without saying that when choosing an online booking system, you need to ensure that it is easy to use and that your customers find it user-friendly and easy to make an online booking. At Instabook we’re happy to set you up with a free branded preview so you can see see first-hand what our system will look like for you and exactly what it can do for you,
Reporting is an important part business and is an key feature to look for in an online booking system.
5. Can the booking software be integrated to your website?
It’s important that any online booking system is easily and seamlessly integrated into your existing website. Instabook allows you to drop your schedule and pricing links in to any button or link on your website. Once your client clicks these buttons or links they’ll be taken directly to the corresponding page on your Instabook schedule.