Whether you're a growing yoga studio or a pilates instructor building your own brand, marketing in our industry starts and ends with client retention. While there are flashier parts of your marketing funnel, none of them have a bigger impact on your business than building long-term relationships with happy, healthy, committed clients who also point other people your way.
Whether on-demand videos are at the core of your business, a minor supplement to your live classes or somewhere in between, they’re an important part of reaching new clients and providing more value to the ones you already have.
Loyal, committed clients and customers are the lifeblood of every yoga, pilates, barre and fitness business. This post will help you find them.